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Some major titles of the women’s press discover La Chênaie in the heart of the Bertranges forest

28 September 2017

In the beginning of autumn what could be more enjoyable than a walk in the forest when the leaves are tinted with warm colors and the fresh humus perfumes the surrounding air…

In the beginning of autumn what could be more enjoyable than a walk in the forest when the leaves are tinted with warm colors and the fresh humus perfumes the surrounding air…

On October 26 and 27, six editors / freelancers from the most famous women’s magazines met in Murlin. On the program: discovery of La Chênaie universe, from the Bertranges forest (where the ingredients of the patented oak extract originate) to the cosmetics, through the laboratory.

A walk in the forest, guided by Cyril Gilet (National Office of the Forest), was very appreciated and allowed the visitors to discover all the work of management of the forest, governed by the forest law since Colbert, which consists in taking care of oaks for more than 180 years in order to develop the finest specimens and for the durability of the forest.

After this immersion in the heart of the forest’s secrets, journalists discovered the new products preview. Surprises and sensoriality have nicely closed this second press trip to the roots of La Chênaie.

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